JPG has created an original character-based labeling design for his iconic fragrance “Classique” and classic tin can packaging.
Jean Paul Gaultier is a French haute couture and prêt-a-porter designer. His inspiration is both in street fashion and high end luxury designs with a playful twist. He is known for his iconic collaboration with Madonna when he styled her in the ‘90s during her Blond Ambition World Tour, which resulted in Madonna wearing Jean Paul’s infamous cone bra.
One of Jean Paul’s newest fragrance collectibles is Jean Paul Gaultier Classique Betty Boop for women. Classique Betty Boop has top notes of lemon, sorbet, ginger, and sugar cane; middle notes of tiare flower, jasmine, and orange blossom; and base notes of vanilla, musk, and labdanum. The fragrance is available in a 100ml eau de toilette.
Fragrance designer and author of “Fashion Designers and Fragrance,” André Barnwell, who teaches Fundamentals of Fragrance in FIDM’s Beauty Industry Merchandising & Marketing Program, is a guest contributor reporting on the importance of fragrance as an extension of eponymous fashion labels.