Here’s how the Beaverton, Oregon-based Fashion Club did it!
Lily Moser is the co-president of the FIDM Fashion Club at Southridge High School. After hearing about the 65 new members she helped recruit during club rush, we had to learn more about their strategy and plans for engaging so many new members.
How did you first hear about FIDM and Fashion Club? In 8th grade, at my previous school, there was a college visit from FIDM and I was really interested. I had went in for an interview around the start of freshman year when there was a rep from FIDM hosting interviews. They gave me information on scholarships and building up a resume so I could apply for FIDM in the future.
When did you become co-president? I had everything sorted out to start my own club but I was really looking for someone to help me out. My best friend, McKenna, is really into art and expressing yourself, and loved how I saw my Fashion Club in that same way—everyone is accepted for who they are no matter what. She didn’t have any idea of where to look for colleges so I mentioned FIDM and the extra benefits she can receive being a co-president and she was excited to have the opportunity to hop on board and I couldn’t be more grateful.
How did you go about recruiting members? Did you have a specific strategy? Our school hosts an annual Club Fair, which lets every club have a table for recruitment. I put up a board with all that we are doing with the club. Our School’s PTO is assisting us as well with letting our designers design school spirit shorts to sell limited edition supplies of them. We also put up one of the vintage dresses I have collected on a mannequin and offered service-learning hours.
Were you surprised by the amount of interest? I was shocked. We were both very nervous of the outcome. There is a competing fashion club, which made us a little scared for what the turnout was going to be. I know McKenna helped out a lot. Our principal and leadership teacher are very supportive of everything we do.
What are some of your plans for engaging all these new members? We kicked off this year by participating in a community project with Abby’s Closet, which is a non-profit that gives high school students free formal gowns for prom or other events. We plan to do some field trips to vintage or thrift stores, have style challenges, and teach members to sew.
We will talk about trends and styles around school and social media and what starts these trends. Lessons in photography and displays are coming up and we’re possibly hosting a fashion show and attending some awesome events. We are excited to get this year going!
Keep up with Southridge HS’s FIDM Fashion Club on Instagram @FashionClubSRHS